Point-of-Purchase Auto Lending (Indirect Lending)


CU Direct, Northeast Business Unit
845 Donald Lynch Blvd.

Marlborough, MA 01752

800-842-1242 ext. 311


Carol Miller, Regional Vice President, 814-504-1309
Mark Klucar, New Jersey Regional Director, 484-866-6656

CU Direct is the nation's leading provider of automotive lending technology products and services for credit unions. Today, more than 1,000 credit unions and 12,000 dealerships nationwide utilize CU Direct products and services to reach their automotive lending goals. Lending is a constant, but the world is changing. CU Direct helps credit unions deliver the solutions, products and features that meet the demands of today’s members – from leading-edge mobile technology to powerful, configurable lending origination platforms, analytics and reporting, auto-buying tools, retail lending solutions and more.

CU Direct is a CUSO owned by over 100 credit unions and credit union industry organizations. CU Direct products and services are developed to improve process efficiencies, improve risk management capabilities and create more marketing opportunities for credit union clients.

CU Direct – Credit Union Owned – Credit Union Controlled
CU Direct has evolved in the past 25 years to become one of the Credit Union Industry’s leading multi-owned CUSOs. The spirit of credit union collaboration is alive and well at CU Direct. With a growing list of credit union owners and clients, CU Direct’s array of solutions continues to grow. The CUSO’s commitment to the Credit Union industry continues to strengthen. In 2015, over $27 Billion of Credit Union automotive loans were funded utilizing the CU Direct platform. For a fresh look at CU Direct, take a look at the following video: 

For more information about CU Direct, please visit www.cudirect.com. For more information about CU Direct's revolutionary member resource Web site available for credit union customization, please visit www.cudlautosmart.com.