YMC Announces Fred LeBlanc as Annual Meeting Headliner

Cowboy Mouth’s Lead Singer to Speak on Creating Memorable, Life-Changing Experiences

GREENVILLE, S.C.Your Marketing Co., a full-service creative marketing agency for community financial institutions, announced Fred LeBlanc, lead singer of Cowboy Mouth, will headline its YMC Family Event, August 19-20, 2018. The two-day annual meeting features opportunities for YMC’s clients to network with other professionals, gain new skills and learn about the latest financial branding, marketing and advertising issues and trends.

Founded in 1990, New Orleans-based Cowboy Mouth has released 12 albums and has performed in front of more than 9 million fans. A singer, songwriter, musician, producer and children’s book author, LeBlanc will share how he channels his boundless energy into his daily life – relating to how community financial institutions can turn customers/members into diehard fans.

“Fred LeBlanc is an alternative rock visionary with impeccable credentials for providing powerful, meaningful live performances,” said YMC President Bo McDonald. “We are thrilled to have him come speak to our credit unions and financial service firms about finding a calling and purpose, and how to bring excitement to our work.”

To be held at the Hyatt Regency Greenville at 220 N. Main St. in Greenville, S.C., the YMC Family Event will include a celebration of the firm’s 10-year anniversary. YMC’s team has grown to 17 employees serving more than 35 clients across the country. In each quarter of 2017, YMC reported membership and loan growth for its clients higher than the national average.

“We deeply value the confidence our clients have placed in our experienced team,” McDonald said. “Our clients’ success – thereby our success – is tied to setting a framework of meaningful relationships, ideas and results. With an actionable game plan in place, our community financial institutions are growing in reputation and market share. We look forward to celebrating with them at our 2018 YMC Family Event.”