Field of Membership Tool

As a FREE benefit of membership, NJCUL Credit Unions, have access to CUCollaborate’s Field of Membership Tool, which enables users to visualize experiment and test numerous plans to identify growth opportunities. 

Features will assist users to:

  • Determine if an area would be approved by the NCUA or state regulator as a community charter, underserved area, or rural area.
  • Search for employers by their characteristics, such as employer industry, number of employees, proximity to credit union branches, and whether the employer is already a Select Employer Group (SEG) of another credit union.
  • Review other credit unions’ FOMs to support a user’s own FOM amendments, to conduct competitive analysis, or to identify merger opportunities.
  • Pinpoint ideal locations for new branches by quickly considering the FOMs of other credit unions, consumer demographics, competitive financial institutions and more. 
  • Evaluate the value participating in third-party service networks would have for your members. 
  • Access to research tools that draw on CUCollaborate’s proprietary database and data provided by the NCUA, FDIC, Census Bureau, CDFI, CFPB, and CO-OP Financial Services.

Field of Membership Tool Demo (NJCUL member login required)

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